Marlton, NJ – The company that is leading the packaging industry movement in the area of flexible stick packaging has added another “top gun” to its team. Technical Help in Engineering and Marketing (T.H.E.M.) recently announced that John Caporaso has joined the company as vice president, New Business Development.

According to Neil Kozarsky, president of T.H.E.M., “John has just the right mix of entrepreneurial spirit, technical credentials and extensive corporate background that will help support our rapid growth. We are already seeing the benefits of his involvement in the organization.”

Marlton, NJ –  Ken Botterbrodt, Senior Vice President of Technical Help in Engineering and Marketing (T.H.E.M.), explains the growing popularity of single-serve packaging. “Let’s face it,” says Botterbrodt, “plain bottled water can be boring after a while. Stick pack-based powders make it easy for bottled water drinkers to add a literal dash of variety.”

According to Botterbrodt, “Stick packs enable active lifestyle consumers to do more than give their bottled water a little flavor kick. It also allows them to put some of the important minerals back into their favorite brands of bottled water.” Botterbrodt explains that most people do not drink pure spring waters rich in mineral content. “The bottled water most people carry around is processed by the big bottlers. Reintroducing some of those missing minerals is a good idea.”